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home  > Services > Business Intelligence > Data Mining

Data mining is a current buzzword that has been used to describe several areas of data analysis. Essentially, it is the extraction/discovery of previously unknown relationships or information within data.


This extraction/ discovery process can be performed at different levels. Data mining techniques applied across many gigabytes of data can give you a vision of your business unachieveable by conventional analytical methods.

Tutorial Business Intelligence

 

Our methodologies includes an array of techniques & processes that will assist you in discovering the area which offers the most potential in terms of discovering / analyzing relationships without necessarily having to know the question. Our BI team offers your organization new ways in discovering new aspects and trends in your business.


Example: Depending on your line of business & strategic goals, this may mean that you could use a Data mining technique to assess people's credit applications by pointing to some previously assessed data, in the case of a bank or other financial institution. Alternatively, you could use the data mining technique to look at whether customers who buy bread also typically buy milk as part of their grocery purchases, if you were a supermarket. The possibilities are endless
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Tutorial : Business Intelligence
     
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